Nathan Littleton is a marketer, professional speaker and author who helps businesses to grow by attracting and winning more customers. Having started his first business, building websites from his bedroom at the age of just 12, he now sends more than a million emails each year for his clients.
Entrepreneurial Role Models:
Non-specific
When business started difficulties overcame:
“The real one was a sense of naïveté and I think that comes from my age. I was able to run a business successfully but there were plenty of mistakes that I made along the way and I think that comes from the fact that I didn’t have a huge amount of life experience let alone business experience. And although that was a difficulty, I was still working out the way to do things even as simple as having an agreement or a contract in place. I did fall foul of one because that wasn’t contract in place when a business went bust which meant that I had used these to pay on people I had brought in to help with the project. But you learn those lessons and those of the things that help you to better next time”…[Listen for More]
Favourite Books:
ReWork: Change the Way You Work Forever Book by David Heinemeier Hansson and Jason FriedFavourite Quote:
“You can fail at what you don’t want, so you might as well take a chance on doing what you love.” Jim Carrey’s Commencement Address at the 2014 MUM Graduation
Recommended Online Resources:
- Kindle
- RSS Feeds
- James Sinclair – Successful Business Owner, Entrepreneur, Podcaster – James is the Founder CEO of the Partyman Group of companies including leisure, childcare, outdoor attractions, web based soft toy business training
Best Advice to Other Entrepreneurs:
“Get help where you need it. And that comes in two parts… It comes in the fact that you should find a mentor or a business coach even if it is simply to bounce ideas off them. It might be that it is a friend. It might be a friend that you can use as an accountability partner to genuinely hold you accountable to do the things that you know you need to do. Or a mentor or a business coach who works within that space that can give you advice that goes along with that and that can tell you exactly what things are that you need to do and hold you accountable to doing”…[Listen for More]
More About Nathan Littleton:
Neil’s Quote at the Beginning:
“There may be people that have more talent than you, but there’s no excuse for anyone to work harder than you.” Derek Jeter
Other Quotes From the Chat with Nathan Littleton:
- “I think it comes down to consistency in marketing. I think marketing is the most critical part of any business because you might be good at a particular skill, you might have a great business idea but unless you can get people through the door buying that product or service then you don’t have a business. You don’t have a business until you make a sale. And nobody ever goes into business because they are desperate to be marketers, they go into business more often than not because they have a skill, they have a hobby that they think they can turn into a business, they have an original idea but there are plenty of people who are great at what they do I making of a product or a service but aren’t great at getting people to buy it. They aren’t great at the marketing side of things and it is the most important. Similarly, I have seen people who are nowhere near as good but they know how to market, they know how to sell and they build big businesses as a result. So, I think the investment in marketing knowledge and I include myself in that as a marketer… The investment in becoming a better marketer is absolutely critical. And if I could have done that much earlier and learn how to market my marketing services little faster and little more effectively that was much bigger than it was even in those early days”
- “I think the secret is understanding where you need help and being big enough to admit to that”
- “Not every situation we face in business and even in our lives is exactly as we think it is”
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