Whitney Cole is a consultant, speaker, and writer on a mission to help lifesaving, life-changing technology break through the noise and achieve mass user adoption. Her 3 step process to amplifying the messages of health tech companies increases user engagement and drives customers to buy. She translates difficult technology concepts into simple, approachable, and readable content for your ideal customer.
Entrepreneurial Role Models:
When business started difficulties overcame:
“I had absolutely no idea of what I was doing… I kind of just Dove into it thinking it was just going to be nice little way to make some money… I think just the lack of knowledge. You know you go to college and I was an English major and they taught me how to write but they didn’t teach me how to run a business. I mean that is not necessarily their fault I guess I could have taken business classes. But I didn’t have any sort of knowledge for how this works. I didn’t know how to build a website… I didn’t know how to do my own accounting… finding people who could help me with them and either come alongside and work with me or coach me or mentored me or something that was the main thing that helped I think”…[Listen for More]
Favourite Books:
The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone Book by Matthew Pollard and Derek LewisFavourite Quote:
“I’ve found that luck is quite predictable. If you want more luck, take more chances. Be more active. Show up more often.” – Brian Tracy
Recommended Online Resources:
- Rapid Growth Academy Rapid Growth® Academy – Where thousands of service providers just like you have doubled, tripled, and even quadrupled their profits
- Linkedin – Manage your professional identity. Build and engage with your professional network. Access knowledge, insights and opportunities.
Best Advice to Other Entrepreneurs:
“I think it’s all about being strategic in setting strategic goals. When I first started because I didn’t know what I was doing I would set goals and it would be maybe an income goal or the number of clients I want to connect with or something like that. And those are good goals but figuring out how they align with what I want and what I need my business to look like is so much more important than just setting a really high goal. Let’s say I wanted to make $10 million this year and I set that goal. Okay that’s a great goal but does it align with first of all what I want my lifestyle to look like and secondly does it really align with my business, is that what I need to be a successful business owner” …[Listen for More]
More About Whitney Cole:
Neil’s Quote at the Beginning:
“The real answer is always found not in the heart but in the bank.” Richard Castle
Other Quotes From the Chat with Whitney Cole:
- “every day truly is a gift”
- “just living the fullest life I can now… for me it looked like starting my own business and not having someone else as my boss ”
- “I can help people with the unique gifts that I have”
- “You have to know your customer as a person”
- “I am not recommending ignorance at all I think you should have a plan and figure things out”
- “I think it is all about mindset”
- “have the mindset that you can take the first step and then the steps after that are just going to fall into place. Some of them are going to be harder than others. But as you take one step at a time eventually it will come together and you will have a business that works for you.”
- “developing relationships is huge”“entrepreneurs show up and take consistent action every day. And that is what it takes it is not a about luck it is about instant action”
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