743: As Long as You Love What You Do It’s Not a Job with Dr Paula Muto Founder and Owner of UBERDOC

A graduate of Amherst College and New York Medical College, Dr. Paula Muto is the founder of UBERDOC and is in solo private practice, serving as Director and CEO of the Vein Center at Mutosurgical. A vascular surgeon by specialty, she also practices general surgery and advocates for women’s health issues.

Entrepreneurial Role Models:

Paula’s sister

When business started difficulties overcame:

“The challenge is that I may want everything done yesterday but now I’m dealing in it with business agreements and it’s a different pace and it’s a different world, there’s layers of meetings and there’s oh yes we’ll get back to you and let’s move forward with this and I’m just not used to that, I’m used to everything being done yesterday”…[Listen for More]

Favourite Books:

The Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism Book by Arun Sundararajan

Favourite Quote:

“Pull the curtain on the wizard”

Recommended Online Resources:

Amazon –   is an American electronic commerce and cloud computing company based in Seattle, Washington that was founded by Jeff Bezos on July 5, 1994.

Best Advice to Other Entrepreneurs:

“Stay close to the mission, if you have a passionate idea, stick with it, people talk about pivoting and pivoting is important in the sense that you can apply your model to other circumstances you didn’t think of it, but you can’t pivot away from your mission statement. Pivoting away into a different business model when actually pivot entirely away from the mission”…[Listen for More]

More About Paula Muto:

UBERDOC

Neil’s Quote at the Beginning:

“The most serious mistakes are not being made as a result of wrong answers. The true dangerous thing is asking the wrong question.” Peter Drucker

Other Quotes From the Chat with Paula Muto:

• “It doesn’t have to be scary”
• “Plenty of people have said to us for example, you know in our model the doctors pay to be on the site, the patients don’t pay anything until they see the doctor, everybody is like you shouldn’t do that, the patients should pay”
• “You have to love what you do”
• “As long as you love what you do it’s not a job”
• “There are certain things you can’t change but you can change your reaction to them”

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