Susan Bratton, Founder and CEO, an MBA and former Wall Street executive, conceived Savor Health when her dear friend lost his struggle to cancer five months after his diagnosis. Savor Health was born from Susan’s extensive research which indicates that up to 80% of cancer patients experience nutritional issues.
Entrepreneurial Role Models:
- Susan’s dad
- Steve Jobs
- Andy Grove
When business started difficulties overcame:
“Working in an investment bank you’re surrounded by people day in day out and it’s very team oriented, when I first started the company and doing the research, it was a solitary effort, it was just me, I interviewed people but I didn’t have a team and so for me that was not as enjoyable as working with a team”…[Listen for More]
Favourite Books:
- Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Book by Andrew S. Grove
- The Lean Startup- How Constant Innovation Creates Radically Successful Businesses Book by Eric Ries
Favourite Quote:
“Leadership is hard to define and good leadership even harder, but if you can get good people to follow you to the ends of the earth, you are a great leader”
Recommended Online Resources:
- Crunchbase – Discover: search companies, investors & people to grow your business. Track: monitor the companies or investors you care
- Angel – is where the world meets startups Find a great startup job, invest in a startup, or raise money
Best Advice to Other Entrepreneurs:
“Stick with it and persevere because you can make it but you’ve got to stick with it”…[Listen for More]
More About Susan Bratton:
Neil’s Quote at the Beginning:
“To find the exact answer, one must first ask the exact question.” S. Tobin Webster
Other Quotes From the Chat with Susan Bratton:
- “Part of being a great leader and having people follow you is to establish that true north, define it, put it on a pedestal and have everybody committed to that”
- “Don’t be a perfectionist and create the perfect product before you go to the market, create a really good product and then put it in the market because what’s going to make it a better product is going to be the iterations, the impact of the feedback from the market”
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