Attorney Dera Johnsen-Tracy is a shareholder and co-founder of the law firm of Horn & Johnsen SC in Madison, Wisconsin, USA. She is a 2008 graduate of Marquette University Law School and focuses her legal practice in the areas of estate planning, probate and guardianship.
Entrepreneurial Role Models:
Dera’s parents
When business started difficulties overcame:
“The most challenging initial hurdle is just jumping and so again I knew that I wanted to be my own boss at some point but you get comfortable when you’re working for somebody else because they’re taking care of the book keeping and you can just show up at work and just do your thing so taking that initial leap, but once I decided that I was going to do it and I took the leap, everything sort of took on a life of its own and things started moving forward”…[Listen for More]
Favourite Books:
Peace Is Every Step: The Path of Mindfulness in Everyday Life Book by Thich Nhat Hanh
Favourite Quote:
“Don’t worry about failures, worry about the chances you miss when you don’t even try”
Recommended Online Resources:
Not asked
Best Advice to Other Entrepreneurs:
“If something is important enough to you, you can always find the time to make it happen, I’ve heard over and over again from friends, from relatives of mine when I was teaching , I’d love to do this but I don’t know where I am going to find the time, I have all these other things going on, what that means to me is that it’s just not important enough”…[Listen for More]
More About Dera Johnsen-Tracy:
Neil’s Quote at the Beginning:
“As it is, the lover of inquiry must follow his beloved wherever it may lead him.” Plato, Euthyphro
Other Quotes From the Chat with Dera Johnsen-Tracy:
“Keeping up with technology is very important”
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Cathy Yerges
Such an important issue that you help people with. Thanks, Dera.
Neil Ball
Thank you for your comment Cathy. You shared some fantastic advice about what it takes to be a successful entrepreneur. Thank you, we appreciate it.