Nicole Ledoux is a Co-founder and CEO of 88 Acres, an artisan food startup crafting small batch snacks made with simple, wholesome ingredients and free of GMOs, peanuts, tree nuts, dairy, gluten, egg, and soy. Launched in the spring of 2015 with 3 flavors of seed-based snack bars, 88 Acres can now be found in over 500 locations in the northeast, and online.
Entrepreneurial Role Models:
Nicole’s friends
When business started difficulties overcame:
“The level of isolation in the early days, I was used to having a really strong team around me and when you’re first starting your company for the most part I was a one woman show and I realised that there is a social structure at work that I hadn’t even realised how much I enjoyed and depended on and so when I first made the decision to start the business I was working from my living room, I was completely by myself”…[Listen for More]
Favourite Books:
- Inc – get advice, tools, and services that help your small business grow
- Entrepreneur Magazine – small business information, small business news
- Fast Company – inspires a new breed of innovative and creative thought leaders who are actively inventing the future of business
Favourite Quote:
“Just about anyone can create a good product, but it’s the people that count, in the end its the employees who will take it from a kitchen table idea to the next level, there are a lot of important things in business but the people portion comes first”
Recommended Online Resources:
Tech Crunch
Virtual Assistants
Best Advice to Other Entrepreneurs:
“Be flexible, and just really do it, there are going to be some really dark days and some incredible amazing days and those amazing days are what gets you through the harder times and so just build an amazing network around you and get advice when you need advice but otherwise just follow your gut and keep going”…[Listen for More]
More About Nicole Ledoux:
Neil’s Quote at the Beginning:
“All answers to life’s key questions are found within.” A.D. Posey
Other Quotes From the Chat with Nicole Ledoux:
- “At some point you just have to pull the trigger and try something and see if it works”
- “There’s a saying analysis paralysis, you can look at something from a million different ways”
- “When you’re a start-up, there are times when it feels like 9 steps forward 10 steps back and you just sort of have to roll with the punches”
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