210: Reaching a Larger Audience by Targeting a Smaller One with Shelley Davidescu Founder and Owner of Clean Forks

Shelley Davidescu Shelley started Clean Forks in 2013 from the ground up and replaced her 9-5 income with full time entrepreneurship in 2015, all while paying off over $25,000 of debt. She has used her experience in business and a passion for psychology to grow her business to 4 and 5 figure months. Shelley teaches heath and wellness coaches to take inspired action and share their story in a way that leads to helping more clients and makes a more positive impact today. She’s been featured in some of the biggest online publications such as the Huffington Post, Mind Body Green, Fit Life Tv, Raspberry Magazine and Elite Daily.

Entrepreneurial Role Models:

Close friends

When business started difficulties overcame:

“The tech side of things has always been a challenge for me, I don’t totally speak technology, I guess I realised at one point that I didn’t really need to master technology to have an online business, my desire was strong enough to get my message out there and really help people, technology shouldn’t get in the way, its only really gonna help me”…[Listen for More]

Favourite Books:

The Science of Getting Rich Book by Wallace D. Wattles and Charles Conrad

Favourite Quote:

“When you change the way you look at things, the things you look at change.”

Recommended Online Resources:

Upwork

Best Advice to Other Entrepreneurs:

“When youre so spread wide people are gonna get confused about what you actually do, so its really important to share what you actually do and not only to get clients but this is more important for your own personal satisfaction”…[Listen for More]

More About Shelley Davidescu:

Clean Forks

Neil’s Quote at the Beginning:

“Science and literature give me answers. And they ask me questions I will never be able to answer.” Mark Haddon

Other Quotes From the Chat with Shelley Davidescu:

• “ When you’re so spread wide people are gonna get confused about what you actually do, so its really important to share what you actually do and not only to get clients but this is more important for your own personal satisfaction”
• “I really nailed down my passion, I really started with something that i loved, and i  also tapped into my own strength”

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