Edwin Rojas was born for the entertainment industry. From stumbling into a magic shop at ten, entertaining “at sea”, to climbing his way up to the corporate office as a talent booker, Edwin founded Rojas Talent Group and has now produced shows for numerous casinos, theatres, resorts, cruises and top corporations while also managing entertainers and consulting to major venues.
Entrepreneurial Role Models:
- Steve Jobs Co-founder of Apple
- Sara Blakely
Also mentioned:
- Bernie Brillstein co-founder of Brillstein Entertainment Partners
- Brad Grey co-founder of Brillstein Entertainment Partners
When business started difficulties overcame:
“I think it comes from me being shy as a child, I am not braggadocious and I think I wasn’t tooting my horn loud enough. Social media I didn’t really go on, I didn’t celebrate my accomplishments the way I should have . And I think if you do business people you got to grab a trumpet and blare it… Hey I did this. And someone will always say oh that’s cool ”…[Listen for More]
Favourite Books:
- Linchpin: Are You Indispensable? Book by Seth Godin
- Outliers: The Story of Success Book by Malcolm Gladwell
- Where Did I Go Right?: You’re No One in Hollywood Unless Someone Wants You Dead Book by Bernie Brillstein and David Rensin
Favourite Quote:
“Do what you do best farm out the rest” Edwin’s Dad
Recommended Online Resources:
- Jewelry Times
- Variety Hollywood Reporter
- The New York Times Find breaking news, multimedia, reviews opinion on Washington, business, sports, movies, travel, books, jobs, education, real estate, cars
Best Advice to Other Entrepreneurs:
“Follow your gut and just be the best you can be at whatever you are doing and don’t do everything for money. The money will come. If you are the best at whatever you are doing the word will spread like wildfire … People talk to people and you are going to have… There is nothing like word-of-mouth”…[Listen for More]
More About Edwin Rojas:
Neil’s Quote at the Beginning:
“Motivation comes from working on things we care about.” Sheryl Sandberg
Other Quotes From the Chat with Edwin Rojas:
- “You can’t do it by yourself, it is a team effort and if you recognise that team, I think is says a lot about you”
- “You put your business name in people’s minds and the next time they need somebody that supplies something that you do or product that you do they will say hey I have got to call so and so he did that for so-and-so and I think maybe he can help us out with this project. So, I think you have got to blare it out… You have got to put it out there”
- “I needed to toot my horn some more and not be so shy about myself and my company”
- “You have got to be happy”
- “I think you have to have passion for what you are doing”
- “Be the best you can be at something and the world is your oyster”
- “Push your niche to a different direction and success will come”
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