Chris Pistorius is the Founder of KickStart Dental Marketing which has consistently been listed as one of the top dental marketing companies in the US by UpCity. Having over 15 years of experience in dental marketing, he has worked with countless dentists across multiple facets of marketing, consulting, and coaching.
Entrepreneurial Role Models:
None Specific
When business started difficulties overcame:
“I think the biggest difficulty was trying to get my wife to agree that I should do this… I had a good paying job in corporate America and it was safe but fear of jumping ship with that safety net and with two little kids and a young family to do this was a pretty big decision. And just getting my wife on board with it and doing that was probably the most difficult… The fear of starting from scratch with basically just a blank plate or blank piece of paper”…[Listen for More]
Favourite Books:
- The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It Book by Michael E. Gerber
- Duct Tape Marketing Revised and Updated: The World’s Most Practical Small Business Marketing Guide Book by John Jantsch
- Click the following link to listen to the John Jantsch podcast episode on The Entrepreneur Way
Favourite Quote:
“We drink To those who Wish us well, and those who don’t can go to hell”
Recommended Online Resources:
- Loom – Free Screen & Video Recording Software. Easy and free screen recorder for Mac, Windows, and Chromebooks Record your camera and screen with audio directly from your Chrome browser and share the video with your team, friends, and family
Also mentioned:
- Seven Figure Agency – How to build a Million Dollar Digital Marketing Agency
Best Advice to Other Entrepreneurs:
“Just do it. It’s the old Nike slogan. If you are passionate about and if it makes you happy… And certainly, there is financial stuff to it and you’ve got to be able to make money in most cases. Just go and do what makes you happy, take care of your customers and the money will come. Don’t just sit around and think oh should I, could I? Get off the sideline and actually do it because in my opinion it will be too painful for you later in life to go back and think what if I would have started that business then? What could it have done? So I say just do it ”…[Listen for More]
More About Chris Pistorius:
Neil’s Quote at the Beginning:
“Learn from the mistakes of others. You can’t live long enough to make them all yourself.” Eleanor Roosevelt
Other Quotes From the Chat with Chris Pistorius:
- “Some of the things I would probably change now was that when we first started, we were more like we are a great marketing company what do you need? And we gave them a menu and they chose things. And that was the wrong way to do it because we are the experts. We are supposed to be the marketing experts and we are supposed to know what’s going to bring our clients the most new patients and quality new patients. You can’t just give them a menu and based on their zero experience in marketing be able to tell you what they want…”
- “I think that there are no true secrets. I think it’s just being passionate about something and really caring about something and seeing it through, being good at follow-up, being aggressive. I think that those are the biggest keys. Is if you feel passionate about something and you think that you can make a difference and that’s going to make you happy and help you be successful financially then you go for it”
Leave a Reply