Brian Gregory is the Founder and CEO of Admanity and creator of its breakthrough online algorithm for small businesses. In about 5 minutes, the Admanity Protocol can analyze YOUR business and determine the advertising strategies, advertising formulas – even copywriting tactics that will be ideal for you – no matter what niche you’re in!
Entrepreneurial Role Models:
When business started difficulties overcame:
“I would say entrepreneur is French for what happened to my savings. As you launch a business and you are just sure you’ve got it so figured out the world will give you an instructional lesson in what you hadn’t thought about. I would say the difficulties for any entrepreneur is probably unless you happen to be rich, I think it’s probably money. Because you will make mistakes and that costs money and it will take longer than you thought and that will cost more money, you will have to hire different people here and there and that will cost you more money. Everything comes down to make sure you have enough”…[Listen for More]
Favourite Books:
The 22 Immutable Laws Of Marketing Book by Al Ries and Jack TroutFavourite Quote:
“a man’s gotta know his limitations” Magnum Force (1973) – Clint Eastwood as Harry Calahan
Recommended Online Resources:
- LinkedIn is a business and employment-oriented service that operates via websites and mobile apps. Founded on December 28, 2002, and launched on May 5, 2003, it is mainly used for professional networking, including employers posting jobs and job seekers posting their CVs.
- Medium where words matter. Medium deliver’s the best stories and ideas on the topics you care about most straight to your homepage, app, or inbox.
- RhymeZone rhyming dictionary and thesaurus. A comprehensive rhyming dictionary, thesaurus, and brainstorming tool for the English language Includes dozens of functions to help songwriters, poets, and anyone else in need of a word
Best Advice to Other Entrepreneurs:
“allow twice as much time as you think it will take for the business to get off the ground. Don’t be overly optimistic about that. Guess that there will be three times the amount of money that you are going to need. You’ve got to spreadsheet, triple it right now. You can always give the money back. Get more money. Plan to need 10 times the endurance and the persistence that you think it will take because entrepreneurship is not easy. If it was everybody would be successful at it. So, you are going to need a lot more personal perseverance than you think”…[Listen for More]
More About Brian Gregory:
Neil’s Quote at the Beginning:
“No one is to blame for your future situation but yourself. If you want to be successful, then become ‘Successful.’” Jaymin Shah
Other Quotes From the Chat with Brian Gregory:
- “what I did is trial, error, trial, error and mostly error. And errors are expensive so you are losing money every time you learn a lesson. Experience is what you get when you didn’t get what you wanted”
- “you cannot sell the world to your brand until you know what attracts the world to your brand”
- “you might even hit the answer without knowing you’ve hit the answer because you don’t what you’re looking for”
- “you have to have self-belief. Without that you are going nowhere. By that I don’t just mean I think I can you better be saying I know I can”
- “don’t forget all the things you’ve done in your life”
- “you have to be self-reliant, self-driven. You have to write your own press release and believe it every single day”
- “your small business no matter how small you think you are you should be using the same tactics as the successful big businesses. Yes, the billion-dollar brands. You got to look at the ones that are making it happen and I know you can’t advertise like them, you can’t spend that kind of money, you can dominate the distribution channels like they do but you can use the same words, the same emotions, the same tactics, the same formulas, because everything is a formula. There is nothing new in advertising except the creative part. The formulas remain the same. In the biggest fear of the biggest brands in the world is the day the little entrepreneurs all wake-up and start doing it exactly like they are doing it, now they have a real problem they have the same formula as we do. What are we going to do now? Lose market share that’s what they are going to do”
- “it’s the failure due to our limitations that brings the battleship down. And if we would just know our limitations and maybe work on that more instead of ignoring them like the bad news that I don’t want to read about”
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