JJ Caffey is an entrepreneur specializing in the future of work. As Founder & CEO of Order In, a private membership club for the leaders of remote work, JJ is building a better workday by researching, studying and developing the future of the office and work trends.
Entrepreneurial Role Models:
- Brian Chesky Co-founder of Airbnb
- Joe Gebbia Co-founder of Airbnb
- Nathan Blecharczyk Co-founder of Airbnb
- Michelle Bacharach Co-Founder & CEO of Findmine
- Shanel Fields Founder & CEO at MD Ally
- Kyle Robertson CEO & Co-Founder at Cerebral
When business started difficulties overcame:
“this has been a really wild ride for me at first because I think some of the macro conditions, some of the things that are happening in the world were kind of unlucky and particularly challenging for what I was building… I started building a co-worker in company, a wework competitor, it was the first version of the business that I am running now and that was when we work was about to announce their IPO and then they did then announce their IPO. And the overall reception that people would have for new coal working businesses, the overall opinion that the public had about that business model really shifted with the way that the we work IPO went and it was just no longer viable to pursue that. And I had to completely start over still trying to solve these two problems for people about loneliness and about burnout”…[Listen for More]
Favourite Books:
Flow: The Psychology of Optimal Experience Book by Mihaly CsikszentmihalyiFavourite Quote:
- “being a giver in general and generous”
- “Players should never fight. A real businessman or entrepreneur has no enemies. Once he understands this, the sky’s the limit.” Jack Ma
Recommended Online Resources:
- Katy Milkman Newsletter – Katherine Milkman’s research relies heavily on big data and field experiments to document various ways in which individuals systematically deviate from making optimal choices and to explore how human decision making can be improved.
- First Round Capital is a seed stage venture firm focused on building a vibrant community of technology entrepreneurs and companies
Also mentioned:
- Superhuman – The fastest email experience ever made. Blazingly fast. Keyboard shortcuts. Calendar. Undo send. Remind me. Send later. Fly through your inbox twice as fast as before. Achieve Inbox Zero. Carbon Mode. Manage Multiple Inboxes. Show Read Statuses. Offline Mode.
Best Advice to Other Entrepreneurs:
“be very thoughtful about who you want to work with rather than just what you want to work on. I mentioned I started this as a solo founder. I honestly wouldn’t recommend that to anyone. Of course, there are exceptions but I think those exceptions are so rare I’m going to tell people just don’t be a solo founder. And if you are one of the rare exceptions you will figure out who you are. But really look for the people who are going to share your passion and your vision. Make sure that you are not doing it alone. Similarly, really be thoughtful about who you want to work with in terms of partnering, in terms of investors because the people who have any kind of early access to your business are going to have such a huge impact on your success or failure and on your experience along the way”…[Listen for More]
More About JJ Caffey:
Neil’s Quote at the Beginning:
“I’m not going to get somewhere and say, ‘OK, I’m done.’ Success is never final; I’ll just keep on going. The same way as failure never being fatal. Just keep going. I’m going to the stars and then past them.” Conor McGregor
Other Quotes From the Chat with JJ Caffey:
- “life is too short to work with ass holes”
- “I think you should be deliberate about who you work with”
- “it’s also good to just be confident in what you yourself are capable of bringing to the table and what your point of view is. Make sure that you can back it up. But you don’t need to be stuck in that learning mode all of the time”
- “if I had given up after version 1 or version 2 I would not be here right now… If I hadn’t been willing to pick myself up and start over twice, I wouldn’t be here doing this now”
- “what do you look for in a co-founder? And the most compelling answer that I ever heard is perseverance, people who aren’t going to just quit when it gets hard”
- “I think we spend way too much of our time kind of doing little stuff that isn’t urgent or isn’t particularly interesting to us in our work day. And too little time really immersed in this wonderful flow state”
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