With over a decade of business development experience, it’s safe to say Will Christensen has an elevated passion for fulfilling what the end user desires and efficiently working towards faster iterations. He is the co-founder of DataAutomation, which customizes both automation and integration processes for e-commerce sellers.
Entrepreneurial Role Models:
When business started difficulties overcame:
“one of the first things I had to overcome was recognising that I couldn’t do it all… Figuring out how to go from one to two to three to four employees was very, very difficult. I discovered that I wasn’t the natural born leader… So, it was a journey to figure out what that meant”…[Listen for More]
Favourite Books:
Also mentioned:
- The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It Book by Michael E. Gerber
Favourite Quote:
“work on the business not in the business” Michael E. Gerber
Recommended Online Resources:
- Google LLC is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, search engine, cloud computing, software, and hardware.
- Google Suggest
Best Advice to Other Entrepreneurs:
“fail faster. Do not be afraid to put your baby out in front of the world and get it called ugly. The moment you start to shield your baby, your business, from the feedback of the world you have begun to make yourself obsolete… So do not shield your product from the feedback of the world, put it out there. But you can’t know that it’s ugly… You are inherently blind to the fact that what you are building is not going to do what you needed to do”…[Listen for More]
More About Will Christensen:
Neil’s Quote at the Beginning:
“The starting point of all achievement is desire.” Napoleon Hill
Other Quotes From the Chat with Will Christensen:
- “finding someone who can focus down on your process, the thing that’s broken and help you offset some of your own weaknesses as quickly as possible is very key to the process. Whether that be a mentor or a consultant that you pay to come in or an assistant. Had I known that some of my own weaknesses would have that much of a negative impact on the business in the beginning had I offset those at the beginning Data Automation would be at a very different place much farther along than it is now ”
- “standard operating procedures and that black box. I reasoned my grandfather called it Blackbox is because you want to get to the point where no longer have to mess with things inside of the box. All you have to mess with figuring out how you get more problems into the box so it prints more money; and that’s a marketing problem. So, if you can create a system that generates value to the point where the problems are going into the box gets solved that’s how you print money on the other end. So, I secret to success is identifying what that problem is and how it needs to be adjusted to the point where it’s then generating that value ”
- “look at your problems as assumptions and then back them up with data. So, I find taking that gut feeling and testing it against something real is key to building your business ”
- “People often only scratch the surface of what’s possible or what they are looking for. And so, knowing you are only scratching the surface makes a big difference in what you are looking at”
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