Martin Morrison is a writer, ghostwriter, editor, speaker and radio presenter based in West Yorkshire. Following a 20-year career in sales, which included 15 years in advertising, Martin set a new course for himself, determined to live a more fulfilling and authentic life rather than making do with just another job. Since 2014, he has completely reinvented himself, delivering mindfulness-based courses within schools and other organisations, launching his own interview show on an Asian radio station, and ghostwriting and editing for entrepreneurs and professional speakers such as Richard McCann. Where next for Martin? Wherever his heart takes him as long as he is expressing his truth with clarity!
Entrepreneurial Role Models:
- Paul Cheetham-Karcz founder of Sedulo
- Richard McCann
When business started difficulties overcame:
“So the first problem that I had started working for myself and I was writing and I was doing some coaching and I was running these workshops but not enough to pay the bills until eventually I was £20,000 in debt. I then took a job for a year… And then when I came out of that job in March 2017 I walked straight into the arms of Richard McCann and started working on just a man, his third book, and the rest is history since then”…[Listen for More]
Favourite Books:
Rich Dad Poor Dad: What the Rich Teach their Kids About Money that the Poor and Middle Class Do Not! Mass Market Book by Robert T. KiyosakiFavourite Quote:
“insanity is doing the same thing over and over again and expecting different results” Einstein
“Grant me the serenity to accept the things I cannot change, the courage to change … courage to change the things I can, and the wisdom to know the difference”
Recommended Online Resources:
- KanbanFlow is a Lean project management tool allowing real time collaboration between team members Supports the Pomodoro technique for time tracking
- Trello – Infinitely flexible Incredibly easy to use Great mobile apps. It’s free Trello keeps track of everything, from the big picture to the minute details
Best Advice to Other Entrepreneurs:
“have faith, believing yourself, believe in your ideas and be prepared to let those ideas evolve. If an idea is not working you have got to let it go or you have got to let it change into something that is more workable. More than anything have faith because having faith will allow you to learn from mistakes. Having faith will allow you to keep on moving forward even when you have got setbacks. And having faith will take you to the promised land wherever that is because you will have the tenacity, the open-mindedness and the explorative mindset if you like to find where the opportunities are”…[Listen for More]
More About Martin Morrison:
Neil’s Quote at the Beginning:
“Advertising is only evil when it advertises evil things” David Ogilvy
Other Quotes From the Chat with Martin Morrison:
- “I felt like I was a slave and I was like there is something wrong here. I said to my ex wife I said listen there is something wrong when you are working for another company you are sweating blood so that they can profit from your work and you get the bare minimum just tick over day by day. I will always laugh at myself because I was so slow on the uptake and I was saying to her the secret if you really want to be successful instead of working for somebody else to make money off your back what you do is you sell directly to people who need what you’ve got to offer… I was starting to wake up to this idea that I didn’t want a full-time job”
- “the things that I do now I visualised them a long time ago…”
- “Start looking for ways to support yourself while you build your business. So that might mean you carry on in full-time work but you are putting money aside into some kind of nest egg”
- “You need to established your values and your purpose as early as possible. Don’t just say what can I do to earn extra money? Go a step further than that and say how do I want to live my life”
- “have the courage to go for it now”
- “you stand up and you fight and you go forward”
- “You need to be open minded. If you are not open minded you are only going to have a very limited view of what’s possible and what’s not possible and what an opportunity is. You need to be curious because if you never answer the question what if you are only ever left with what is… You have to be prepared to say what if”
- “you need to have peripheral vision. Peripheral vision can be improved. Meditation is one way of building up peripheral vision. The practice of creative pursuits whether it’s music or tai chi for example. Anything at all that increases your level of perception and awareness will make it more likely to spot opportunities on the edge”
- “there is a difference between a realistic opportunity and pie in the sky. So being optimistic means you have spotted an opportunity, you believe it can work, you are aware of the threats and the reasons why it won’t work but you focus your attention on the reasons it will work and you set up a plan and work that plan to make it work”
- “People waste so much energy complaining and moaning about things they can do nothing about when they could be spending their time and they have got a lot more time than they think changing the things that they can”
- “You have to become like the water on a windowpane. Have you ever watched a water droplet on a windowpane on a rainy day? It’s very relaxing. What happens is it goes down and you never know which way it’s going to turn, left or right as it goes down the windowpane and then it might suddenly link onto another water droplet to create a bigger one. And the two of them will go down faster and then they might stop. And then another droplet will go on. And that’s how I see the universe and that’s how I see us in the universe, constantly fluid, you’ve got to be fluid, you’ve got to let go of any kind of assumption, any kind of belief, any kind of fixed mindset of who you are, where you are going and literally go with the flow. But going with the flow, embracing change, accepting change and then adapting to change comes from a letting go, a surrender to life”
Leave a Reply