Carol Sanford has collaborated with Fortune 500 CEOs and rock Star entrepreneurs to grow business by 10 X impact, including Google, P&G, Intel, DuPont. Her bestselling award winning books are required reading at over a 100 universities and colleges, in business, engineering, management Science and studies in ecology and sustainability. She is Founding Director and Faculty of The Responsible Business Executive Education program at University of WA, Bothell. Producer of The Regenerative Business Summit.
Entrepreneurial Role Models:
Does not believe in role models
People who are or have done something Carol can Learn from
Steve Jobs, Larry Page
When business started difficulties overcame:
…”so I had to somehow find a way to start believing in myself. And I would say that took me until my late 20’s. Even though I did very well in school and managed to graduate with multiple degrees it took a lot of work. And I would say I still work on that all of the time, believing in myself and believing that I am smart and intelligent and finding that voice in my head. But I had a lot of people who stepped in and believed in me and helped. So that’s probably been the biggest challenge”…[Listen for More]
Favourite Books:
The Responsible Business: Reimagining Sustainability and Success Book by Carol Sanford
The Responsible Entrepreneur: Four Game-Changing Archetypes for Founders, Leaders, and Impact Investors Book by Carol SanfordThe Starfish and the Spider: The Unstoppable Power of Leaderless Organizations Book by Ori Brafman and Rod A. Beckstrom
Favourite Quote:
“we spend too much time thoughting not thinking” David Bohm
Recommended Online Resources:
Best Advice to Other Entrepreneurs:
…”The thing that is least useful to people in a small business whether it is entrepreneurial in nature, whether it is a small family business is trying to do market research and find out what people need. So I say that is the least useful thing that you can do. Even asking your customers what they want. The second least useful thing is” …[Listen for More]
More About Carol Sanford:
Carol Sanford
Carol Sanford Institute
The Responsible Business: Reimagining Sustainability and Success Book by Carol Sanford and Rebecca Henderson
The Responsible Entrepreneur: Four Game-Changing Archetypes for Founders, Leaders, and Impact Investors Book by Carol Sanford
The responsible entrepreneur — four game changing archetypes: Carol Sanford at TEDxBerkeley
Neil’s Quote at the Beginning:
“I have arrived at the conviction that the neglect by economists to discuss seriously what is really the crucial problem of our time is due to a certain timidity about soiling their hands by going from purely scientific questions into value questions.” Friedrich August von Hayek
Other Quotes From the Chat with Carol Sanford:
- “There is no reason for everything that we do that we shouldn’t be able to create a really significant disruption that moves something to a better place. So therefore the word enlightened. We can disrupt things and take them down hill”
- “the ability to be at the intersection of where the course of history gets changed, that’s what is exciting”
- “how to have the mind to go beyond what you see in front of you, drop existence out and look at what the potential is”
- “I think that businesses try to find businesses try and find problems to solve rather than finding potential to realise”
- “take risks it’s a lot more fun”
- “Developing consciousness”
- “Edge thinkers”
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