Loretta Breuning is an entrepreneur and author of Habits of a Happy Brain. Her work has been featured on Forbes, NPR, Fox, the Wall Street Journal, NBC, Psychology Today, Cosmopolitan, Inc, Men’s Health, Fast Company, Dr. Oz and many others.
Entrepreneurial Role Models:
When business started difficulties overcame:
“I got really bad marketing advice… I’ve really had to just trust myself and give up on hoping some marketing person knew better”…[Listen for More]
Favourite Books:
- The Upstarts: How Uber, Airbnb and the Killer Companies of the New Silicon Valley are Changing the World Book by Brad Stone
- The Everything Store: Jeff Bezos and the Age of Amazon Book by Brad Stone
- Hatching Twitter : how a fledgling start-up became a multibillion-dollar business & accidentally changed the world Book by Nick Bilton
- Paris Reborn: Napoléon III, Baron Haussmann, and the Quest to Build a Modern City Book by Stephane Kirkland
- Biographies
- Science history
Favourite Quote:
“not to feel like I have to use the other as a point of reference”
Recommended Online Resources:
- Audible – Explore the world s largest selection of audiobook titles by best selling authors
- How I Built This – Guy Raz dives into the stories behind some of the world’s best known companies. How I Built This weaves a narrative journey about innovators, entrepreneurs and idealists—and the movements they built.
Best Advice to Other Entrepreneurs:
“focus on short run goals, break your goals into small chunks and don’t be a follower”…[Listen for More]
More About Loretta Breuning:
Neil’s Quote at the Beginning:
“The only real mistake is the one from which we learn nothing.” Henry Ford, founder of the Ford Motor Company
Other Quotes From the Chat with Loretta Breuning:
- “I am always focusing on what I have control over. So, I’m always focusing on my next goal and I believe in very small goals so that you can see yourself approaching because that’s what stimulates dopamine is approaching a goal. So, if you chunk down to for small steps then you always have a sense of accomplishment. So that’s what I’m always doing and not worrying about other people being in a frenzy over whatever is the frenzy of the day”
- “don’t be a follower, don’t follow fads, don’t assume that other people know better”
- “I’ve really focused on the pleasure of creating the product that I was creating rather than that quest for approval”
- “I focused on the power of my own steps rather than the obstacles”
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