Susan Young is an award-winning publicity strategist and founder of Get in Front Communications. Susan has online coaching for entrepreneurs who feel invisible on social media and want to increase their confidence, content, credibility and community. Susan is also one of the “Top 75 Badass Women on Twitter.”
Entrepreneurial Role Models:
- Susan’s uncles
- People from the National Speakers Association (NSA)
- People Susan met along the way
When business started difficulties overcame:
“I like I had a lot of difficulties doing it, I was so convinced that I could do it. I knew I had the skills, I knew I had the connections. One of the difficulties over the years has been because I didn’t plan to be an entrepreneur, I think maybe subconsciously it was there, I wish I had learned a little bit more about the accounting end of the business… I think that would have served me well. I started and I started making money and so that was certainly a good thing. It wasn’t the struggle that some are faced with”…[Listen for More]
Favourite Books:
Into the Magic Shop: A neurosurgeon’s true story of the life-changing magic of mindfulness and compassion that inspired the hit K-pop band BTS Book by James DotyFavourite Quote:
“know when to speak up and when to shut up” Susan’s Grandmother
Recommended Online Resources:
Focus at Will combines neuroscience music to boost productivity and tune out distractions!
Best Advice to Other Entrepreneurs:
“be tenacious even when you are tired”…[Listen for More]
More About Susan Young:
Get in Front Communications, Inc
Neil’s Quote at the Beginning:
“The secret of success is to do the common thing uncommonly well.” John D. Rockefeller Jr
Other Quotes From the Chat with Susan Young:
- “today everybody has a press pass, the problem is, is that most people don’t know how to use it. But we are all media companies with social media, we all have the same technology, we have access to Facebook and LinkedIn and Twitter and Snapchat and Instagram and Pinterest. So, we have got all the technology to reach the masses. But most entrepreneurs don’t think of themselves as a media company because that’s simply not what they signed up for. And so, what I encourage people to do and I teach entrepreneurs to do is to maximise that press pass and be able to promote and self-promote valuable content…”
- “I didn’t have a Budget to grow my business so what I did was I said I can speak and I can write because I am a communicated. So what I did to grow my business was to go out there and speak in front of business networking groups and non-profit groups, people who would need PR services and when I would do my half hour, hour presentation at lunch or breakfast there would come up to me and I would wind up getting business and getting referrals from that”
- “Not every statement needs a response. Silence is very powerful”
- “find out where your people are, where is your ideal audience and then just learn one or two platforms, you don’t have to learn all of them”
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