Lisa Kroese is a 42 year old business owner, author, wife, and mother of three kids ages 5, 2 and 6 months. Lisa liquidates estates and is a coach and mentor for estate sale start ups, momprenuers, and those branding their own estate and antique businesses. She is known as “The Estate Mama.”
Lisa combines her love of researching family heirlooms with her drive to solve problems and help others. Lisa’s website for estate sellers, Estatefusion.com, is packed with lessons learned so that people breaking into the liquidation industry don’t have to learn everything the hard way – by trial and error. Lisa lives in Tehachapi, California and her husband, Steve, works in Mohavee.
Entrepreneurial Role Models
Cash and Carry with Kerry Hogsleigh
Richard Branson
Oprah Winfrey
Burt Rotan – Scaled Composites
When business started difficulties overcame:
…Other difficulties that I had of course I had moved across the country. If you are starting up a business in an area where you have lived there and you have roots there you have a tremendous advantage that a lot of people don’t recognise and don’t take advantage of. If you are starting a business and you have the chance to tell everybody that you know , all you friends and family, all the people who love you, people that you are in organizations with, people that are in your community that you have known or you next door neighbors or whatever…[Listen for More]
Favourite Books
The Happiness Project: Or, Why I Spent a Year Trying to Sing in the Morning, Clean My Closets, Fight Right, Read Aristotle, and Generally Have More Book by Gretchen Rubin
Better Than Before: What I Learned About Making and Breaking Habits to Sleep More, Quit Sugar, Procrastinate… Book by Gretchen RubinFavourite Quote
“Forgiveness means letting go of the hope for a better past.”
Recommended Online Resources
Best Advice to other entrepreneurs
Keep a positive attitude. When you are an entrepreneur it can be hard because the public sees you in one way, your staff sees you in one way, your clients see you in one way. You are the only person who really knows all of the work that you put in and all of the things that you go through even if you have a supportive family. Stay positive and remember all of the things that you do accomplish…[Listen for More]
More About Lisa Kroese
Neil’s Quote at the Beginning
“The uncreative mind can spot wrong answers, but it takes a very creative mind to spot wrong questions.” Antony Jay
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