Larry Ludwig has had a long, successful business and entrepreneurial career. He is always at the forefront of technology, digital marketing, and online business. It all started when he went to work for the ad agency Poppe Tyson in 1994. He helped create some of the first websites for the likes of JPMorgan Chase, LensCrafters, Minolta, T. Rowe Price, IBM, and ING Bank. In 1998, he went on to work for the successful startup Commerce One, where he helped integrate a B2B solution for companies, including Eastman Chemical and Schlumberger. In 2001, Larry ventured off on his own and created Empowering Media, a successful design, development, and web-hosting service. He helped build the technology infrastructure to host highly trafficked websites such as Comedy Central, GM, Thought Catalog, and Nielsen. In December 2009, Larry created the website Investor Junkie to help satisfy his own needs and the needs of others to find unbiased investment content. From scratch,he created the leading investing review and comparison site, generating revenue only from affiliate marketing. In July 2018, Larry successfully sold Investor Junkie for $6 million. When not joyriding in his Porsche 911 Turbo S, his current passion is helping other business owners leverage technology and digital marketing.
Entrepreneurial Role Models:
When business started difficulties overcame:
“I was fearful to start a business, ironically not even by myself I had two other partners who are able to help me to support me financially. I had no family, no wife, no children, no nothing. I only had at the time a condo I owned and it was very weird that I was very nervous about starting a business. And it was very weird that I was very nervous about starting a business there was nothing to lose in my eyes. Yet nowadays I look at that and laugh at myself at how much I have grown since then. But at the time it was very nerve wracking”…[Listen for More]
Favourite Books:
- The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime! Book by M.J. DeMarco
- Rich Dad Poor Dad: What The Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! Mass Market Book by Robert T. Kiyosaki
Favourite Quote:
You can choose a ready guide in some celestial voice
If you choose not to decide, you still have made a choice
You can choose from phantom fears and kindness that can kill
I will choose a path that’s clear, I will choose Freewill” Rush
Recommended Online Resources:
Smart Passive Income – Learn how to build an online business using smart passive income. Find Pat’s podcasts, tutorials, videos, and other how to articles on growing your business
Best Advice to Other Entrepreneurs:
“ultimately being persistent and consistently doing something. Maybe changing your approach but ultimately having a vision and dreaming that goal that you want to achieve and go for it. Don’t be afraid, don’t be hesitant of what others say, the naysayers. Ultimately you have to do something. Just don’t sit there, take action”…[Listen for More]
More About Larry Ludwig:
Neil’s Quote at the Beginning:
“Good ideas come from bad ideas, but only if there are enough of them.” Seth Godin
Other Quotes From the Chat with Larry Ludwig:
- “persistence, being consistent, being persistent. Sometimes success is sometimes just showing up and I kind of believe that. That’s not to say you have to be perfect but you should be striving every day to improve yourself 1% more”
- “I used to think that you had to create this complicated business plan, you had to make this complicated business to help outsmart your competition. And I discovered that it’s not about doing that it’s about executing better. And I think in some cases the simplest ideas are the best just execute better than the competition”
- “it’s always been about technology differentiating myself and differentiating my business”
- “stacking your skill sets: you take a bunch of mediocre or average skills and by combining three or four together you have a superset of skills that will blow away your competition”
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