Laura Fredericks is the Founder and CEO of Describli, a platform that uses the power of data and analytics to help authors make smarter marketing decisions. Laura is very involved in the startup ecosystem in Washington, DC. She is a member of 1776, an alumna of the Startup Leadership Program and Mass Challenge,and she is the Program Leader for the DC Chapter of the Startup Leadership Program, and a proud Georgetown “Hoyapreneur”. This is Laura’s 2nd startup.
Entrepreneurial Role Models:
When business started difficulties overcame:
“For me the main difficulty was that no one is going to do that for you, If you don’t do something for your business that day then nothing gets done for your business that day in the very beginning and especially with my first company I had to learn that I needed to push myself and also find out how much I could push myself, there’s a way you feel like you’re working and not actually be doing anything”…[Listen for More]
- Elegant Entrepreneur: The Female Founders Guide to Starting & Growing Your First Company Book by Danielle Tate. You can listen to Danielle Tate on The Entrepreneur Way here.
- The Founder’s Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup Book by Noam Wasserman
“Remember, ideas become things”
Recommended Online Resources:
Reddit – the front page of the internet – vote, comment, submit
Best Advice to Other Entrepreneurs:
“Just keep working, it’s going to be so long and so hard and you’re going to feel like you should give up but being stubborn is helpful as long as you’re being resilient and not just stubborn”…[Listen for More]
More About Laura Fredericks:
Neil’s Quote at the Beginning:
“Difficult questions can have simple answers.” Zia Haider Rahman
Other Quotes From the Chat with Laura Fredericks:
“If you don’t know anything about finances teach yourself a little bit before you start, if you don’t know anything about SEO or marketing or sales, teach yourself a little bit before you start, go and take a weekend course or teach yourself from YouTube videos and find yourself the resources you need to fill in some of your gaps”